CIPR State of the Profession 2018/19

For almost a decade, the CIPR’s annual State of the Profession report has explored the trends, issues and challenges facing public relations. It is the largest and most statistically robust investigation of its kind. From skills and salaries to diversity and gender pay, State of the Profession delivers industry-leading  data on every aspect of the PR profession. This year's research paints a picture of a commercially robust industry that isn't always the people-focussed profession it aspires to be.

The report will be published on Wednesday April 3. 

Watch #StateofPR 2018/19 highlights

Industry reaction


  • 'Agency PRs have highest stress levels and 21% have a mental health condition, finds CIPR' The Drum
  • 'PR becoming less diverse - we cannot afford to maintain the status quo' Gorkana/Cision
  • 'Industry Study: 'We’re Building A Profession Of White, Public School Alumni' The Holmes Report
  • 'The nature of PR work contributes directly to poor mental health, claims CIPR study' PRMoment
  • 'Gender pay shrinks but ethnic diversity worsens - CIPR State of the Profession' PRWeek
  • 'State of the Profession Report: public sector comms can harm your mental health' PRWeek
  • 'PR is not diverse enough - results from the CIPR's State of the Profession 2019' Vuelio


Further information

For any queries relating to the survey or the research report, please contact Senior Policy Officer, Jon Gerlis